Brett's Mix-up

We’re Off … to the Twittersphere!

Posted on Friday, June 5, 2009 10:51:38 AM
Funny, funny stuff here:

What Makes a Guru? What Doesn’t?

Posted on Tuesday, May 26, 2009 9:22:05 AM
Yep, it’s time for another cross-post to my Sibdu Blog on commercial, corporate and investment real estate. And as usual with these cross-posts, if you strip out the specific CRE mentions, I believe you’ll get plenty out of it as someone who is in social media. Or who is in business in general. I’ve hit on [...]

My Ideal Job

Posted on Tuesday, May 12, 2009 11:26:04 AM
One of them, at least, is here: WordPress.tv. Besides, how can you go wrong with the job title of Reel Wrangler? Although it looks like it is already taken, it’s a cool spot nonetheless. Would you be good at this kind of gig? Let me know in the Comments section. By the way, another ideal job is the [...]

When NOT to Use Social Media

Posted on Thursday, May 7, 2009 2:02:21 PM
I’ve touched on this in the past. But I now have the quintessential blog post on when companies, organizations and the like should not even think about using social media. Unfortunately, I didn’t write it. But I have no problem pointing you to it, because not only do I think it is brilliantly written, I agree with [...]

Memo to Sprint: What Twitter is Not

Posted on Tuesday, April 28, 2009 9:15:16 AM
Okay, I’m assuming that everyone who has had some kind of visual contact with a television set for at least 5 minutes in the last month or so has seen the Sprint commercial where the slightly smarmy voice-over guy says: 233,000 people just twittered on Twitter. 26 percent of you viewing this have no idea what [...]

Fox News and Social Media

Posted on Friday, April 24, 2009 9:28:58 AM
Now here’s a company that gets it just a little bit, when it comes to social media: Fox News and its Fox Nation social-media effort. If you’ve got some time (about a half hour), watch this video. It’s really informative. Social Media Connection – Fox News Case Study – David Bullock and Jay Deragon from commlink [...]

Latest Danger from Public Networks

Posted on Tuesday, April 21, 2009 10:59:38 AM
I’ve written several times now about public social networks like LinkedIn, Facebook, and so on, in terms of how organizations like corporations, government and associations should utilize them. Essentially, my message has always been to use them as an adjunct and a compliment to your organization’s social media/ networking strategy, but to not depend on [...]

Social Media and Web Applications

Posted on Thursday, April 16, 2009 9:29:13 AM
One area of social media that we “do” here at Portalfuze … but haven’t talked a lot about … is add social media to Web-based applications. Those applications can be within a current Web site, an application that runs independently of a Web site, and so on. I recently posted this blog entry at Sibdu Blog [...]

White Paper on Associations and Social Media

Posted on Monday, April 13, 2009 9:15:06 AM
I had lunch last week with Maddie Grant and Lindy Dreyer of Socialfish. These are two smart ladies who really “get it” about social media and associations. They also like eggs for lunch (as do I) — chicken, not fish. And they like shoes (I only wear them because I’m told I have to). I can’t [...]

Social Media Made Easy

Posted on Thursday, April 9, 2009 9:33:52 AM
I realize that people with varying levels of knowledge about social media read this blog. Sometimes I think my posts here fly over the heads of those who don’t know all that much about social media, but come here to learn about it. For those people, I offer the following video. I didn’t do it myself, [...]